"Landnahme": Eine kritische Evaluation sozialverträglicher Technikgestaltung in Nordrhein-Westfalen

Abstract: In 1984 a comprehensive initiative was started in Nordrhein-Westfalen (FRG) aimed at the development and implementation of new technologies. Part of this initiative was a programme called "Mensch und Technik - Sozialverträgliche Technikgestaltung". This programme represents an innovative approach towards a socially oriented technology policy. The programme supports the industrial restructuring and modernization process which was enforced by the intensified international economic competition. The programme involves two strategies: a) developing alternative technological trajectories in the field of information and communication technology b) promoting joint efforts of a cooperative and participative design and implementation of new products and production processes. The article discusses the conceptual and organizational development of the programme and evaluates its outcome. Proposals are made as to how the efficiency of such a programme could be increased. Finally, the relevance of a socially oriented technology policy for Austria is assessed.;